Tuesday, November 27, 2018

Digital Marketing Training in Ernakulam, Kochi

Digital Marketing is the future of Marketing. 

In the past several years, a lot has changed in the marketing segment. Companies have been switching from traditional marketing like Newspaper, television, SMS etc to modern, technology-based digital marketing strategies. Some of the most successful digital marketing platforms include Search Engine Marketing, Social Media Marketing, Content Marketing etc.

For people who are seeking a great career in Digital India, these new platforms have opened the door to a wide spectrum of job opportunities. There are a plethora of jobs listed in all career platforms. The primary advantage of digital marketing career is, you don't need a specialised degree or masters degree to build a career in this field. Anyone with engineering or marketing education can quickly get into this new field.

How to get a job in Digital Marketing?

In order to start a career, you need to have some basic college education so that you will be able to communicate effectively with your clients and have a general awareness of the technology. A degree in engineering, computers or marketing is preferred. In addition, you need to complete a certification course in digital marketing.

There are a few universities offering Masters course in digital marketing but that is not yet common. If you have an MBA, BCA, MCA or BTech degree, you can quickly switch your career into digital marketing by completing a short-term course in digital marketing.

Digital Marketing Training Courses in Ernakulam, Kerala

Ernakulam, the technology hub of Kerala, has a lot of engineering colleges and business schools. However, only a few of them offer any courses relevant to digital marketing. If you are looking for a digital marketing course in Ernakulam, your best option is to go for private digital marketing coaching centres in the city.

Popular digital marketing training centres in Ernakulam:

Let me introduce you to Digital Skill Master (DSM), one of the most popular digital marketing training institutes in Kerala. DSM is part of SpiderWorks Technologies, the No: 1 digital marketing company in Kerala.

SpiderWorks has over 25 employees working with domestic as well as clients, helping to make their business successful by generating leads and building branding through various digital strategies. DSM is a subsidiary of SpiderWorks Technologies and experienced staff from SpiderWorks offer specialised sessions to the students. In addition, there are full-time, dedicated trainers in the institute who are always available to conduct the sessions and help the students.

Course Modules 

The following modules are included in the digital marketing course in the DSM institute at Ernakulam:

  1. Search Engine Optimisation
  2. Search Engine Marketing
  3. Content Marketing
  4. Social Media Marketing
  5. Social Media Management
  6. Online Branding
  7. Inbound Marketing
  8. Blogging
  9. Google AdSense
  10. Google Ads
  11. Facebook Business Manager
  12. Local Business Marketing
  13. Reputation Management

Courses 

Digital Skill Master offers the following courses in its training centre in Kakkanad:
  1. One-month certification course
  2. Two-months diploma in digital marketing
  3. Three-months advanced diploma in digital marketing

Placement Assurance

DSM ensures placement for all the trainees who have completed the 3-months course. Typically, an internship is offered in SpiderWorks after completion of the 3-months course and during the internship period, they get hired in reputed digital marketing agencies in UAE or in Kerala. Several batches have been completed and there are no students who are unemployed after the training program with DSM. 

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